Genesis IT Labs
7+ Years on Shopify 30+ Premium stores shipped 95% Retainer retention

We build the digital backbone of premium brands.

Modern open coworking space, the kind of brand-craft environment Genesis works in.

We design, build, and maintain Shopify stores for premium and luxury brands. Long-term retainers, not one-off projects.

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  • Shopify Partner
  • Built on Shopify Plus

Our Mission

We build Shopify stores that match the brand standing behind them.

Premium brands deserve more than a templated theme and quarterly bug fixes. We embed with luxury brands as their long-term Shopify team, handling development, optimization, and growth across years not sprints. Every store we ship is built with the same craft you put into your product.

By the numbers

A track record built on long-term Shopify retainers.

0+

Years building on Shopify

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Premium stores shipped

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Retainer retention

Our Works

Featured works

A look at recent retainers and one-off engagements with premium brands.

View all work
Editorial fashion shot representing a luxury apparel brand.

Shop-the-Look + Collection Refresh

2024

Luxury fashion brand, New York

Custom shop-the-look modules and refreshed collection pages, paired with theme work tuned to a luxury fashion editorial.

Minimal product still life on a soft surface, a luxury fashion brand.

Shopify Migration + Fast Simon Integration

2024

Luxury fashion brand, US

Replatformed to Shopify Plus from a legacy stack and integrated Fast Simon for personalized search, merchandising, and discovery.

Sculptural fragrance bottle on a textured surface.

AI Quiz Experience + A/B Testing

2024–Present

Luxury fragrance brand, US

Custom AI fragrance quiz, on-site AI experiences, and a conversion-focused A/B testing program across the storefront.

What we offer

Services we provide

001

Flagship service

Shopify Development & Retainers

Long-term Shopify partnership for premium brands. Theme work, replatforms, headless builds, and the retainer support that keeps stores compounding.

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Designer working with mockups and a phone, Shopify storefront craft.
  • Theme development & customization
  • Shopify Plus migrations
  • Headless Shopify (Hydrogen)
  • Ongoing retainer support

002

Salesforce Development

Salesforce work that connects sales, service, and commerce, built around the journeys your revenue team actually runs.

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Team collaborating around a laptop on data dashboards.
  • Custom Salesforce implementations
  • Integrations & automation
  • Migration & data work

003

Custom Software Development

Internal tools, integrations, and AI-driven products, built to fit operations that don't fit off-the-shelf.

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Developer workstation with code on screen.
  • Internal tools & dashboards
  • APIs & integrations
  • AI products & integrations

Why Genesis

Why brands stay with us

Four reasons clients renew quarter after quarter. They aren't slogans. They're how we run every engagement.

  1. 01

    Shopify-first, not Shopify-also.

    We don't dabble in Shopify between WordPress projects. It's our core craft, and every team member is trained in Shopify-specific patterns.

  2. 02

    Built for retainers.

    Our team, processes, and pricing are designed for long-term relationships, not one-off launches. Most clients stay with us for years.

  3. 03

    Communication that doesn't disappear.

    Async updates, monthly value reports, and PMs who actually respond. You always know what we're doing and why.

  4. 04

    Senior eyes on every ticket.

    Tech lead review on production work, not just junior devs shipping unsupervised. The work that hits your store has been read twice.

Testimonial

What partners say

Honest words from teams we've shipped with. Anonymized except where named with permission.

LF

Marketing Director

Luxury fragrance brand, US

On the partnership

"Their Shopify team treats our store like their own. Every sprint, things get faster, cleaner, more on-brand."

Let's talk

Need a Shopify team that sticks around?

Tell us what you're building. We'll tell you if we're the right fit.